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Do You Make These Mistakes When Marketing Your Business Or Services?

I’m confident that every small business owner and service professional, just about, understands the importance of developing a specialty and then marketing that specialty to a specific target niche. But why is it that a lot of businesses these days still fall apart after just six months of operation?

Because after all is said and done, there’s only about 1 out of 3 chances your business will succeed. Let me elaborate.

Successful marketing, like a delicious cup of blended coffee, is a complex mixture of specialty and target niche marketing. Too much of one thing is doomed to failure, and the same goes for not having enough of the other. [Read more...]

Filed Under: Effectiveness, Marketing in General Tagged With: market niche, specialty, target niche

7 Simple Steps To Catapult Your Chances Of Starting A Successful Online Business

Imagine you have an idea of a service or product and you know in your heart that it’s going to bring you a fortune. So you think about starting a small online business.

Why online business? Let’s face the facts: in this down economy, an amateur businessman looking to start a business outside of the Internet is a recipe for disaster. Trust me on this. The best way to go it is online. Period.

But take note there’s more to online business than putting up a website, or a squeeze page, in place and simply waiting for orders to come in. The concept of marketing stays very much true online as it does offline. Fact is a revolutionary product may or may not bring success to your business, marketing does.

Without further ado, here are 7 simple tips on how to get started on your online business.
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Filed Under: Effectiveness Tagged With: business startup tips, internet marketing, starting an online business

4 Questions To Address Before Creating A Website For Your Business

Building a website for your business is serious business. A website for personal use is one thing, and a business website is a completely different thing. For personal websites, you don’t always have to shoulder the pressure of generating traffic. Visitors may come and go as they please.

Business websites carry a different story. Besides the need to generate a steady flow of traffic, it should be noted that your business website serves as a customer portal and extension of your brand name. So if it’s your first time building a business website, let me get one thing straight: you must—you need to—get this one right. 80% to 90% of your online success rides on the efficiency of your website to gather leads and turn those leads into paying customers.

Here are 4 questions you need to ask yourself before creating a website for your business:
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Filed Under: Effectiveness, Motivation Tagged With: blogging, business website, defining target audience

10 Ways to Get More Done in Less Time!

Do you feel 24 hours is not enough to do everything you need to do?

You’re not alone!

Through the years, I realized that there’s no way I can really cope up with my “to dos” BUT I also realized that there’s always enough time to do the most important things. And that should be your primary concern.

There a lot of ways to increase your productivity and you probably have read or heard most of them. Time is gold. If some did not work for you, you may try these 10 more ways.

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Filed Under: Effectiveness Tagged With: time management for coaches